One Factor Found in All Success Stories

Jul,7,2016 Posted by John Leyva

This past month marked 4 years since I started my own little personal training business.  I had been personal training for the previous 9 years, had also managed a corporate gym for the previous 6 years, taught a few thousand group exercise classes, worked as a physical therapist aide for over a year, wrote for online publications, and even served as the technical editor for a fitness website with over a million visitors per month.  If you could do it within the fitness industry, I had pretty much done it, except owned my own business.

So you think with all of that experience, I would seamlessly start my own business. That I would know what to do and do it.  Not me.  That would’ve been too easy.  I knew what to do, but putting that into action was a different story.

Looking back over the past 4 years, I realize that I’ve done a LOT of things wrong when it comes to running my business.  Sometimes when I talk to my friends about this, they tell me I’m being too hard on myself.  This may be true, but I don’t think it is and you might agree with me after reading this post.


So today’s post I’m going to lay out 30 things I’ve done wrong with running my business (there could have been much more)…And I promise there’s a point to all of this, so please read on:  more »

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New Class Format

Jun,6,2016 Posted by John Leyva

Two days ago, I spoke about overcoming Resistance.  Resistance was defined as the logical lies that hold us back from acting on ideas that would better our lives.  In the email, I discussed how you can only beat Resistance, one day at a time.  If you can win the battle, once a day, every day, then you will be well on your way to achieving your goals.

In today’s email, I will be discussing the Hardest 10% to achieving any goal while discussing an update to how the classes will run from here on out.

The Hardest 10%

I used to think that getting started was hardest part of any goal.  If you could just get started working towards a goal, then you were well on your way to achieving it…right?

And although I believe that getting started can be hard, I’ve also come to find out the last 10% can be even harder.

When you’ve been working towards a goal, you’ve had some success and you’re so close, but there’s so much work left to do, it’s easier to procrastinate.

Seth Godin talks about this has it “shipped.”  Are you proud of your work and will you sign your name to ship it.  “Always be shipping,” he says.  To him, it’s the main thing.  Is it completed and sent out?  Many people get 85-90% completed towards a goal and never complete the task.

But what about the middle.  That doesn’t come about easy either.

For example, sometimes starting is relatively easy. You feel super motivated after an idea hits and if you don’t feel too overwhelmed, you get started.  You’re excited and start making moves, but then the adrenalin wears off.  You get a bit tired.  You come back after that initial wave of enthusiasm, like coming back from a vacation, and reality hits.  This is going to take a lot of time and effort.  So continuing during that part is hard.

In other words, I’ve found that the hardest 10% is always the next 10%. 

It’s always the next moves that are the hardest.

Over the past 3 days I’ve had to learn 3 different software systems in order to send you two emails along with the links at the bottom of the email – an email integration system, a fitness scheduling system and a payment processor system.  I had not let Resistance beat me the past few days. In fact, over the past 3 days, I’ve done more than I had in the past month.  So without further ado, here is the new class schedule and format.

New Class Format and Schedule

Class Schedule

Here’s the Breakdown of the classes:

Prequel Course – This is a 2-class course and the prerequisite to take any of the other classes.  This small group training is limited to 3 people per time slot and can be scheduled whenever either myself or Amanda has openings in our schedule.

This means you get a lot of attention learning the basic movement patterns that you will be using in all future classes. The movements you will become adept with are Goblet Squats, Kettlebell Swings, Turkish Get-ups, Push-ups, Lunges, Trap Bar Deadlifts, Single Arm Kettlebell Clean and Press. The nature of the small amount of participants allows you to learn the movements in a controlled environment so that when you show up for the regular classes, you are fully prepared for all of the movements that you’ll be doing. The cost for 2 classes is $79.  After that, all classes are $30 each.

You can sign-up for the Prequel Classes by clicking here or the button below.

In order to take the next two series of classes, you must have either

A – Taken the Prequel Classes
B – Completed a 30-Day JumpStart Program previously
C – Be a Current Personal Training Client

Fundamental Classes – These classes are meant for those that have restrictions when it comes to movement abilities.  This can be from lack of muscle usage (aka, you haven’t worked out in a long time), age, surgery, injury, etc.  This class has been designed to be tough, but accessible.  This means, you should be able to get in a great workout, in a group setting, with basic movements you should feel comfortable doing.  Each class is a combination of bodyweight, TRX, cardio and strength circuits into one 45-minute class.

This class is ideal for:
Those who feel they are “beginners,” have been injured and are clear to workout or those with movement restrictions due to other complications. 

Core Classes – This is the “meat and potatoes” of classes.  If you currently workout, have no major injuries holding you back and want a workout that delivers, this is the class for you!

Each class is a combination of bodyweight, kettlebell, cardio and strength circuits into one 45-minute class for maximum effectiveness, helping you burn a significant amount of calories and fat, while improving your health and helping you to get a “toned” look.

This class is ideal for:
Those who feel they can turn their workouts up a notch.  These classes are not easy, but they are effective!

Level II Classes – This is by invite only and you would have had to complete at least 8 classes previously.

I started this email explaining how I felt the “hardest 10%” is always the next 10% you have to get done.  With that said, where are you on your journey? 

Are you currently working out?  If not, did you want to get started?  If so, the prequel course is the way to go!

If you are working out and want to increase your workout intensity up a notch, then you have to learn the movements that will allow you to do that and again, the prequel course is the way to go. You can sign-up for the prequel course by clicking the button below! 

Prequel Classes

If you have any questions, please feel free to let me know. 

John Leyva
112 Willow Ave.?
Hoboken, NJ 07030
Office: (201) 683-3786
Cell: (732) 735-4093

Ps. For those current clients/members of the classes who want to sign-up for the Fundamental, Core or Level II classes, you can buy 4 or 8-packs, at $30 a class using the links below:

4-Class Pass

8- Class Pass

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“I have a toned back and arms. I have more endurance and reached my ideal weight!”



Patricia before Patricia Patricia after Patricia

“John has taken the time to show me proper technique and has pushed me further than I would push myself. He knows what I am capable of and uses that to push me further. I’ve seen amazing results!

Those results include finally hitting my ideal weight.  

You know those last 5-10 pounds you “can’t lose,” well I lost them working with John!  

I now have a toned back and arms and have much more endurance, although we never did any jogging.

In addition to those results, John has taken the time to offer additional advice on diet and taking supplements while working around my crazy schedule.

Training with John has changed my life for the better, not only in terms of bodily changes, but with increased self confidence and a lot more energy.

I would absolutely recommend John to family and/or friends. The actions they should take include first ensuring that they are serious about wanting to make a change in their life. They need to make the time to be able to train and follow your advice on diet. This is a lifestyle change and not a quick fix.

I feel I look better now, than I did 10 years ago!”


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